Getting tons of traffic to your website is only half the battle, but getting tons of conversions and profits is the real goal. That is exactly what conversion optimization is all about - maximizing the number of your website visitors that convert to sales/leads. More leads and sales, of course, mean more profits.
Improving a visitor’s perception of a website puts visitors one step closer to engaging in your call to action and that can be achieved through conversion optimization. Conversion optimization includes Analytics Reporting, Usability Analysis and Landing Page Optimization.
The methodology behind this process coincides with your targeting strategy, whether it is passive, active, or social, and is dependent on the type of customer you are targeting. The only way to gauge effectiveness of these efforts is to use a scientific approach to find out which method works best for you.
Our specialists employ a combination of A/B Multivariate Split Testing Methodologies to determine which conversion paths and funnels are working effectively and which pages need refinement. In other words, we can determine which pages, titles, subtitles, images and text have the greatest appeal to your visitors based on click analysis, time on the page, conversions, and then use that feedback to improve performance.
However, A/B split testing can be tiresome and must be done constantly to improve conversions. It must be done right so numbers are not skewed. Surge SEO now offers full service conversion packages to help your business grow without going out to get more traffic to your site. This is what's included in our services:
- We analyze your site and immediately start split testing different elements on the webpage
- We continue the process over 3 months to increase conversions on your website/landing page/banner
- We use tested methods and known secrets to increase conversion rates. With our experience and knowledge, some of the guessing game is eliminated.
- We work with your website design and redesign elements free of charge to optimize them for maximum conversions.
- We continuously monitor the conversion process until the 3 months are over. We guarantee an increase in your conversion rate. If you don't, your money is refunded without question.
Advantages of Conversion Optimization Services
- Improved website conversion rates
- Increase in website landing page
- Reduced shopping cart abandonment rates
- Higher average order size
- Complete Campaign and website multivariate and A/B Testing
- Optimized Website analytics evaluation and recommendations
“Inforlinx was really great to work with. I had a pretty involved project and this was the first time I had outsourced to India. Inforlinx gave me a very detailed proposal and made me feel like a valued customer,